We strive to make ethics a serious business and to be a positive influence on the world and people around us but without taking ourselves too seriously:

• we do what we can to use resources responsibly which for us means energy, paper and lots of cycling.
• we encourage and help our clients to make best use of Information Technology in order to do the same.
• we make our web development accessible before we make it cool and encourage diversity in computing by complying with Open Standards.
• we host the websites we build with solar powered or carbon-neutral companies.
• as web developers there is only so much we can do directly so we support other organisations better placed to make a positive impact on this world
• we maintain the highest professional standards of product and service to ensure that the word ethical never implies some form of compromise.